Coke C2 races into Daytona

Filed under: Events — Tags: coke-c2 — luis @ 12:13 pm

Eight Coca-Cola C2 sponsored race cars will hit the track at Daytona over the Fourth of July weekend to help promote the new mid-carb soda. The Coke C2 cars will be driven by NASCAR stars Tony Stewart (#20), Bill Elliott (#98), Ricky Rudd (#21), Kurt Busch (#97), Greg Biffle (#16), Jeff Burton (#99), John Andretti (#1), and Kevin Harvick (#29). Ironically, the July 3rd race is the Pepsi 400.

According to Coca-Cola, the C2 race cars will each feature a unique take on the brand’s signature red and black colors, and the drivers will wear Coca-Cola C2 fire suits as well. There will be extensive sampling opportunities in and around the Daytona for NASCAR fans wanting to try C2.