Mid-carb sodas ‘dead on arrival’
Filed under: Business — Tags: low-carb-colas — luis @ 1:09 pm
Legg Mason beverage analyst Mark Swartzberg said yesterday that sales of mid-carb colas recently introduced by Pepsi and Coke are “either slow builds or something closer to dead on arrival.”
In a research note, Swartzberg said the findings were based on feedback from 51 U.S. retailers who were currently stocking Pepsi Edge and Coke C2.
