Equal Sugar Lite hits stores

Filed under: New Product — Tags: — @ August 2, 2004

Sugar LiteEqual is today launching a new sweetener called Sugar Lite. Each 1 teaspoon serving of Sugar Lite contains 1/2 carb and 1/2 calorie. The company calls the product, “A blend of real sugar and no-calorie sweeteners.” Bakers will like that Sugar Lite has a cup-for-cup conversion when used in baking.

Despite having a cup-for-cup conversion, the product is sold in packaging by equivalent sweetness. The suggested retail price ranges from $4.29 to $4.39 for the two-pound equivalent, and $7.69 to $7.79 for the four-pound equivalent.

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