Low-carb craze dies down, but still strong

Filed under: Business — Tags: low-carb-products — @ August 5, 2004

As CarbWire reported yesterday, low-carb dieting isn’t going away anytime soon. According to research from ACNielsen, U.S. sales of low-carb products hit $1.3 billion for the 12 months ended July 10, up 283% from the same period a year ago. For the 13 weeks ended the same day, however, sales were up only 20% from the previous 13 weeks, when sales were up 122% from the 13 weeks before that.