Diet Sprite rebadged as Diet Sprite Zero

Filed under: New Product — Tags: — @ October 11, 2004

diet-sprite-zero.jpgIn an apparent attempt to cash in on the low-carb craze, Coca-Cola has relaunched Diet Sprite as Diet Sprite Zero. Like the original, Diet Sprite Zero contains no sugar, no carbs and no caffeine.

While the lemon-lime beverage’s formula is unchanged, Diet Sprite Zero is packaged in a clear version of Sprite’s signature, 20-oz. “dimple” bottle with a metallic label featuring the brand’s green and blue colors with yellow accents.

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