Spooky! Last Year’s Halloween Candy Sales Were $ 2.1 Billion, Making it Largest Candy Season of the Year; 73.4% Of Consumers Will Hand Out Candy This Year

Filed under: In The News — @ October 27, 2006

Talk about spooky! Here’s some SUGAR SHOCKING! news that’s enough to give the nutrition minded amongst us wide-awake ghoulish, goblin-filled nightmares.

Last year, Halloween candy sales scarily climbed to some $2.1 billion, making it the largest candy season of the year, according to the National Confectioners Association (NCA). (Think SUGAR SHOCK! nation this month rather than Fast Food Nation, where candy corn and licorice are “in”; but French fries and onion rings are momentarily “out.”)

Check out more startling findings from the National Confectioners Association:

* 2005 candy sales were 2.3% higher than the year before.
This estimate includes chocolate candy, novelty candy, licorice, hard candy, chewy candy, and fun-size candy. (Does this mean smaller-sized candy bars? Let’s be serious here: There’s nothing fun about the consequences of sugar overload.)
* For the second year in a row, Halloween-themed candy sales increased.
* Candy corn and themed candies with witches and goblins grew an amazing 10.2 percent, and chocolate candy sales were up by 3.2 percent.
* Drug store sales grew 6-plus percent while supermarket and mass outlets increased less than 1%.

Why the spike in sales? Read more here.


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